Emma – The Sleep Company is embracing the trend of sleep tourism by opening two bespoke sleep hotels: one in Sydney, Australia, and the other in Taipei, Taiwan. As more travelers seek out a restful experience during their vacation, the company says these hotels aim to provide a unique travel experience.
Sleep has become a recurring topic of concern and interest since the onset of the pandemic. In a study conducted by the Journal of Clinical Sleep Medicine, it was discovered that 40% of respondents reported a decline in sleep quality compared to the pre-COVID-19 period. The global health crisis has affected people’s sleep patterns and highlighted the importance of restful slumber for overall well-being, according to a release from Emma – The Sleep Company.
By embracing sleep tourism, travel enthusiasts can satisfy their wanderlust while also nurturing their physical and mental well-being. Sleep tourism fosters an appreciation for the importance of relaxation and rejuvenation, acknowledging the crucial role that sleep plays in sustaining a healthy lifestyle.
“At Emma, we believe that a great night’s sleep should be accessible to everyone,” says Dr Dennis Schmoltzi, co-counder and CEO of Emma – The Sleep Company, in a release. “We’re immensely proud to be the first sleep brand to open its own dedicated sleep hotels in Australia and Taiwan. Our goal is to offer travelers the chance to immerse themselves in relaxing environments with award-winning Emma sleep products and to unlock the transformative power of rest for their overall well-being.”
Emma Sleep Hotel in Sydney
Upon arrival, guests are greeted by the Snoreman, setting the tone for a memorable and sleep-focused adventure. The Rest-Ception area provides a cozy space for guests to settle in and unwind, and an onsite snooze-ologist will be available to provide personalized one-on-one sleep consultations, offering insights and guidance to optimize guests’ sleep habits.
Every room is kitted out with Emma’s mattresses and beds, and a sleep-inspired movie catalog is available onscreen. Guests are also invited to select their Emma pillow based on their preferences. On the hotel’s roof terrace, the immersive experience continues with custom cocktails based on Emma’s sleep expertise. Throughout the hotel, a calming playlist provides an ambient backdrop for relaxation and enjoyment.
Emma Sleep Hotel in Taipei
Emma is collaborating with Monka Hotel in Taipei to introduce the first Emma Sleep Hotel in Asia. Situated close to the iconic Longshan Temple, the hotel underwent a complete transformation under Emma’s supervision.
Not even the exterior of the building remains untouched; it was painted to resemble one of Emma’s iconic delivery boxes, setting the tone for the unique experience within. Every room within the hotel is fitted with Emma products, ranging from the beds to the pillows, ensuring an immersive Emma sleep experience for all guests from beginning to end.
Photo caption: The Emma Sleep Hotel in Sydney, Australia
Photo credit: Emma – The Sleep Company